7 Ways to Get More Engagement on Social Media
If you're trying to engage better with your social media followers, you may need to start doing things differently. Almost every business today has a Facebook page, Twitter account, and…
5 Ways Marketing Automation Can Help Your Business Boost Revenues and Grow
Imagine this scenario: you want to purchase new tablets for your sales team, so you enter the necessary search terms into Google. One search result takes you to a website with…
Email Marketing vs Marketing Automation: Are they the same?
A common misconception among business owners is the variances between email marketing and marketing automation. For example, small business owners who are working to grow their business understand the benefits…
International Women’s Day 2021: Supporting women-owned businesses through the pandemic
International Women’s Day was first launched in the early 20th century when women collectively organised against inequality by agitating for better working conditions and voting rights. Since that historic moment…
Revitalise Your Small Business Part 4: Great collaboration tools for small businesses
As we discussed in our Part 3 blog "How to Create More Efficient Marketing Campaigns", one of the best philosophies for small business owners is to work smarter, not harder.…
Revitalise Your Small Business Part 3: How to Create More Efficient Marketing Campaigns
Creating and running a marketing campaign can feel like an overwhelming task, especially for small business owners who already have a lot on their plate. As we discussed in our…
Revitalise Your Small Business Part 1: Why Every Small Business Needs a Website
For many small businesses and entrepreneurs, simply surviving 2020 was a victory in itself. But looking ahead to 2021, which will hopefully be a more prosperous year for everyone, now…
Revitalise Your Small Business Part 2: Six free ways to drive traffic to your website
For many entrepreneurs and small business owners, the topic of content marketing is often the most daunting. As we discussed in our Part 1 blog, there are many great tools…
Prepare for big sales events
In our previous post, we discussed a few ways smaller businesses can easily start selling their goods and services online. But how do you take it to the next level…
Which tools can help you sell your goods and services?
In our previous post, we discussed how to promote your business on social media. Now that your social media accounts are ready to go, how can you manage orders and…
How to promote your business on social media
Our last post discussed how to create a Facebook page; now we’ll cover how to actually promote your business on social media. Once your social media accounts on Facebook, Instagram,…
Pros and cons of starting a Facebook page
In our last post, we discussed how to create and manage a newsletter. In this blog, we’ll focus on the next step — the pros and cons of starting a…
10 Techniques to Build Customer Loyalty
You’re wondering how to get customers to buy from you on a regular basis but you’re not sure how to get started? In this article, we’ve compiled the 10 best…
The Ten Best Software Tools for Small Businesses
There’s no question that the past few years have been exceptionally tough for small and medium businesses (SMBs) who have dealt with numerous challenges including nationwide lockdowns, supply chain disruptions,…
Common Characteristics of High-Performing Teams
All organisations are made up of teams. The performance of these teams influences the overall success of a business. This is the case in both small startups and large multinational…