How to optimize billable utilization in your SMB
As a business owner, you already operate on tight margins and limited resources. So, it’s vital to optimize your existing resources and maximize profits by cutting losses and inefficiencies. This…
Elevate your Act! Experience with new Linktivity add-ons
Elevate your Act! Experience with new Linktivity add-ons In the fast-paced world of business, staying ahead often means embracing innovative solutions that enhance productivity and customer engagement. Introducing Linktivity Bundles—a…
Data-driven marketing: A guide for today’s SMBs
Do you know the biggest difference between successful and failed marketing campaigns? Data-driven decision-making. Modern-day marketing isn't about following your gut feeling or pursuing ideas from the top of your…
Maximizing Productivity with Act! Premium v25.2: Introducing Act! Sidebar for Outlook
In the ever-evolving world of customer relationship management, staying productive and ahead of the curve is essential. With Act! Premium Version 25.2, we're proud to introduce new feature enhancements to…
What is lead scoring and how can it boost conversions?
A sales funnel flooded with tons of leads—it’s a cherished dream that unites marketing and sales teams. It isn’t surprising that 68 percent of marketers use lead scoring and generation…
Six Practical Tips to Improve Team Communication
In studies that explore high-performing teams, there is one metric that shows up again and again as a predictor of success: communication. This suggests that teams that interact with each…
How to Personalize Your Marketing With CRM and Automation
Did you know that 76 percent of consumers say they're more likely to buy from brands that offer a personalized experience? To make your customers feel special and turn them…
Unlock the Full Potential of Act! with Custom Tables
If you’re like most organizations, you probably manage your business with a unique mix of data, processes, and systems. For many small businesses, that usually means you’re updating and tracking…
6 Reasons You Should Leverage Templates in Your CRM Workflow
Whether you’re running a global corporation or a bootstrapped startup, the right CRM (customer relationship management) platform can help you acquire and retain customers. It also lets you implement workflows…
Common Characteristics of High-Performing Teams
All organizations are made up of teams. The performance of these teams influences the overall success of a business. This is the case in both small startups and large multinational…
Enhanced Security with the Release of Act! Premium v25.1
Building upon the innovations in Act! Premium v25, Act! v25.1 further boosts business effectiveness with more tools to enhance security, gain richer insights, improve communication, and refine overall usability. Enhanced…
Introducing SMS4Act! – Unlocking new avenues of communication
In the ever-evolving landscape of business communication, staying connected with customers and prospects is essential for growth and success. While emails have been the standard mode of correspondence, there's a…
6 tips for managing rapid business growth and expansion
In increasingly competitive market conditions, focusing on growth is the only way small businesses can survive and thrive in the long run. However, growing a business with limited resources comes…
How to grow your SMB with SMS Marketing
In today's internet-savvy world, there's no dearth of ways to stay connected with your target audience. The options are aplenty, from social media platforms and instant messaging apps to email…
6 Steps for scaling a small business to enter new markets
It's finally happened. Your business has been on a steady upward climb, and you've reached the revenue targets for the year. And your brand image is starting to gain traction.…