Next-level relationships. Next-level results.

Act! is perfect for small and midsize businesses looking to market better, sell more, and create customers for life. With unparalleled flexibility and freedom of choice, Act! accommodates all the unique ways you do business.

Free for 14 days. No credit card or download required.

Why choose Act!?

You get the power of both CRM and Marketing Automation, all in one affordable platform.
You get an easy-to-use feature set that we've perfected with feedback from millions of customers.
You get a solution that accommodates all the unique ways you work, not the other way around.
You get a feature-rich, customisable platform with flexible deployment options to accommodate the specific ways you do business.

“Act! has been our lifeblood for more than 20 years — we rely on it for everything.”

Corrine Bryson
Founder and CEO
INEX

Marketing Automation

Attract and engage prospects and existing customers.

Stand out with personalised campaigns and landing pages.
Stay connected to prospects and customers using automated workflows and triggers.
Know what’s working and how to prioritise your follow-up with actionable insights.

Sales Pipeline Management

Close opportunities faster and more frequently.

Keep track of opportunities using a suggested or personalised sales process.
See a complete, visual representation of your pipeline and drill into any opportunity for more detail.
Focus your time on your most winnable deals with powerful pipeline insights.

Customer Management

Make every customer feel like they're your best.

Bring your calls, emails, documents, and personal notes into one, organised place.
Find what you need in an instant with powerful search capabilities.
Personalise every interaction with a complete view of your relationship history.

Activity Management

Stay on top of key projects and priorities.

Get on top of it and stay on top of it by keeping track of all customer activities.
Tie every task to the associated contact record.
Know exactly where to focus your time with daily, prioritised task lists.

INTEGRATIONS

Connect with the apps and tools you love.

Integrate Act! with Microsoft Outlook, Gmail, Zapier, and Act! Add-ons.
Work from Act! or the other tools you already rely on every day.
Have access to the latest details, because everything is connected, up-to-date, and in sync.

Learn more

With Act!, you have options.

Act! works the way you do and is available both on-premises (Act! Premium) and in the cloud (Act! CRM Classic).

On-premises

If you prefer the security and control of an on-premises solution where you decide the timing of updates and upgrades, Act! Premium is a perfect fit!

Starting at £30

GBP/user/mo

(billed annually)

Cloud-based

If you prefer the convenience and peace of mind of a cloud-based solution where we handle all the technical details and nightly backups, Act! CRM Classic is for you!

Starting at £25

GBP/user/mo

(billed annually)