{"id":78002,"date":"2023-05-17T11:57:30","date_gmt":"2023-05-17T18:57:30","guid":{"rendered":"https:\/\/www.act.com\/crm-marketing-automation-guide-for-professional-services-ebook\/"},"modified":"2023-06-28T10:37:38","modified_gmt":"2023-06-28T17:37:38","slug":"crm-marketing-automation-guide-for-professional-services-ebook","status":"publish","type":"page","link":"https:\/\/products.act.com\/en-gb\/crm-marketing-automation-guide-for-professional-services-ebook\/","title":{"rendered":"CRM &#038; Marketing Automation Guide for Professional Services eBook"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"78002\" class=\"elementor elementor-78002 elementor-73520\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6004ef3 topSctGlb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6004ef3\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fcb7708\" data-id=\"fcb7708\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd0fe69 elementor-widget elementor-widget-heading\" data-id=\"fd0fe69\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\"> CRM & Marketing Automation Guide for <br>Professional Services eBook<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-296fe09 elementor-widget elementor-widget-heading\" data-id=\"296fe09\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">An Industry-Focused Primer to Technology Implementation & Optimization\u00a0\n<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bcefda9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bcefda9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5a20440\" data-id=\"5a20440\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-44cf247 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44cf247\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-eea67a1\" data-id=\"eea67a1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2d46108 elementor-widget elementor-widget-text-editor\" data-id=\"2d46108\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p data-pm-slice=\"1 1 []\">CRM and Marketing Automation solutions have proven their worth among professional service businesses of all sizes. Improvements in the following areas are attainable for companies with minimal experience and knowledge of the technology.<\/p><ul><li data-pm-slice=\"1 1 []\">Sales Productivity<\/li><li data-pm-slice=\"1 1 []\">Customer Service<\/li><li data-pm-slice=\"1 1 []\">Business Productivity<\/li><li data-pm-slice=\"1 1 []\">Marketing Outreach<\/li><li data-pm-slice=\"1 1 []\">Customer Satisfaction<\/li><li data-pm-slice=\"1 1 []\">Customer Retention<\/li><li data-pm-slice=\"1 1 []\">Knowledge and Understanding of Customers<\/li><li data-pm-slice=\"1 1 []\">Revenue\/Company Growth<\/li><li data-pm-slice=\"1 1 []\">Employee Efficiency<\/li><li data-pm-slice=\"1 1 []\">Information Sharing and Access<\/li><li data-pm-slice=\"1 1 []\">Operational and Strategic Insights<\/li><\/ul><p data-pm-slice=\"1 1 []\">Through industry findings and expert insights, this\u00a0CRM &amp; Marketing Automation Guide for Professional Services eBook\u00a0provides industry-specific best practices for CRM and MA implementation and optimization. Download this free eBook to learn how CRM and Marketing Automation can help your business provide stellar customer experiences and outpace the competition.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dd361f elementor-widget elementor-widget-image\" data-id=\"6dd361f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"228\" height=\"293\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/ebook-cover-snippet.png\" class=\"attachment-large size-large wp-image-73521\" alt=\"ebook cover snippit\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e776b98\" data-id=\"e776b98\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9792d34 elementor-widget elementor-widget-shortcode\" data-id=\"9792d34\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\">\n\t\t\t\t\t<script>\n\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\tportalId: 8376032,\n\t\t\t\t\t\t\t\tformId: \"1cafa70a-3ec9-4c6b-86da-1f435fe51bd9\",\n\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1777593039000-5863475510\",\n\t\t\t\t\t\t\t\tregion: \"na1\",\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t})});\n\t\t\t\t\t<\/script>\n\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1777593039000-5863475510\"><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>CRM &amp; Marketing Automation Guide for Professional Services eBook An Industry-Focused Primer to Technology Implementation &amp; Optimization CRM and Marketing Automation solutions have proven their worth among professional service businesses of all sizes. Improvements in the following areas are attainable for companies with minimal experience and knowledge of the technology. Sales Productivity Customer Service Business [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.2 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Act! Professional Services Ebook<\/title>\n<meta name=\"description\" content=\"Act! 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