{"id":36510,"date":"2021-08-05T11:43:53","date_gmt":"2021-08-05T11:43:53","guid":{"rendered":"http:\/\/act.com\/best-crm-for-small-business\/"},"modified":"2023-09-06T11:24:20","modified_gmt":"2023-09-06T18:24:20","slug":"best-crm-for-small-business","status":"publish","type":"page","link":"https:\/\/products.act.com\/en-gb\/best-crm-for-small-business\/","title":{"rendered":"Best CRM for Small Business"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"36510\" class=\"elementor elementor-36510 elementor-2429\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-da0ffe2 topSection elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"da0ffe2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc28681\" data-id=\"dc28681\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a43a1e0 elementor-widget elementor-widget-heading\" data-id=\"a43a1e0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Best CRM for Small Business<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a55ed5 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"4a55ed5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Everything you need to know to choose the right <br>CRM system for your small business.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dbaf155 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dbaf155\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a8aeec\" data-id=\"3a8aeec\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ab37a9f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ab37a9f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9ee6c9c Fixed_SideBar\" data-id=\"9ee6c9c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b858bf elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"5b858bf\" data-element_type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;],&quot;sticky_offset&quot;:150,&quot;sticky_effects_offset&quot;:0}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/products.act.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\">\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_01\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">1. Why do small businesses need CRM software?<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_02\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">2. Small Business CRM use cases and examples<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_03\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">3. How can a CRM system help your small business?<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_04\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">4. How to choose the best CRM software for your small business or SMB<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_05\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">5. What is the best CRM for small businesses?<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_06\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">6. Why Act! is the best CRM for small businesses?<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/en-gb\/learning-centre\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><strong style=\"color: #0ab4dc;\">More questions?<\/strong><br>     Visit our Learning Center<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><center><hr><br><span style=\"color: #0ab4dc; font-weight: 700; line-height:20px!important; font-size: 16px\">Start Creating More Meaningful Relationships With Act!<\/span><br><span style=\"font-size: 12px;\">Start your 14 day free trial today. No download or credit card required.<\/span><br><br><a href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" class=\"listBtn\" style=\"width: max-content;\" id=\"free-trial-sidebar-button\" target=\"_blank\">Start Free Trial<\/a><br><br><\/center><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f918f5e\" data-id=\"f918f5e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-efdc1b8 elementor-widget elementor-widget-text-editor\" data-id=\"efdc1b8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">The best <\/span><span style=\"font-weight: 400;\">small business CRM systems<\/span><span style=\"font-weight: 400;\"> help you build, nurture, and grow long-lasting customer relations. They not only impact customer satisfaction and retention rates but also increase your referral sales and average customer lifetime value.<\/span><\/p><p><span style=\"font-weight: 400;\">But here\u2019s your challenge as a <\/span><span style=\"font-weight: 400;\">small business owner<\/span><span style=\"font-weight: 400;\">: How do you find an affordable CRM that offers all the necessary features to manage your customer relations effectively?<\/span><\/p><p><span style=\"font-weight: 400;\">The answer to this question isn\u2019t straightforward, and that&#8217;s why we\u2019ve written this in-depth guide to help you find the best CRM for your <\/span><span style=\"font-weight: 400;\">small business<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ad2a5f elementor-widget elementor-widget-video\" data-id=\"6ad2a5f\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=jOJxF99S7XU&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67b565d elementor-widget elementor-widget-text-editor\" data-id=\"67b565d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tCheck out this brief video to learn more about CRM\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-42e2751 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42e2751\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a87acee\" data-id=\"a87acee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e8b1a1a\" data-id=\"e8b1a1a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33c1ce3 elementor-widget elementor-widget-heading\" data-id=\"33c1ce3\" data-element_type=\"widget\" id=\"Step_01\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why do small businesses need CRM software?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1777b6b elementor-widget elementor-widget-text-editor\" data-id=\"1777b6b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">According to research, <\/span><a href=\"https:\/\/webinarcare.com\/best-crm-software\/crm-statistics\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">84% of customers<\/span><\/a><span style=\"font-weight: 400;\"> believe the experience of doing business with a company is as important as its products and services. So, it\u2019s not surprising that 80% of customers are more likely to purchase from a company offering a personalised experience.<\/span><\/p><p><span style=\"font-weight: 400;\">Most <\/span><span style=\"font-weight: 400;\">small businesses<\/span><span style=\"font-weight: 400;\"> don\u2019t have the marketing and sales budgets of multinational companies and large corporations. But they have closer and stronger customer relations, which can become their biggest strength with the <\/span><span style=\"font-weight: 400;\">right CRM system<\/span><span style=\"font-weight: 400;\"> in place.<\/span><\/p><p><span style=\"font-weight: 400;\">The best <\/span><span style=\"font-weight: 400;\">small business CRMs<\/span><span style=\"font-weight: 400;\"> store and organise your <\/span><span style=\"font-weight: 400;\">customer data<\/span><span style=\"font-weight: 400;\"> and record their interactions with your business across the customer lifecycle. They provide your service teams with the insights necessary to understand customer issues and provide them with a consistent experience.<\/span><\/p><p><span style=\"font-weight: 400;\">Modern <\/span><span style=\"font-weight: 400;\">small business CRMs<\/span><span style=\"font-weight: 400;\"> also provide world-class <\/span><span style=\"font-weight: 400;\">lead generation<\/span><span style=\"font-weight: 400;\">, sales, and audience engagement tools to help you attract, convert, and retain customers without spending thousands of dollars. For example, they include features like <\/span><span style=\"font-weight: 400;\">landing pages<\/span><span style=\"font-weight: 400;\">, opt-in forms, and <\/span><span style=\"font-weight: 400;\">email marketing<\/span><span style=\"font-weight: 400;\"> to fully automate your <\/span><span style=\"font-weight: 400;\">lead generation<\/span><span style=\"font-weight: 400;\">, nurturing, and conversion processes.<\/span><\/p><p><span style=\"font-weight: 400;\">In short, a <\/span><span style=\"font-weight: 400;\">small business CRM<\/span><span style=\"font-weight: 400;\"> takes care of your <\/span><span style=\"font-weight: 400;\">customer experience<\/span><span style=\"font-weight: 400;\"> management, allowing you to focus on your core business operations and provide the best quality products and services to your customers.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Want to find out more about <\/span><span style=\"font-weight: 400;\">customer relationship management<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">CRM software<\/span><span style=\"font-weight: 400;\"> in general? <\/span><a href=\"https:\/\/www.act.com\/en-gb\/what-is-crm\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Check out this article<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72cf688 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"72cf688\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-08278cd\" data-id=\"08278cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1447fe8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1447fe8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8124e04\" data-id=\"8124e04\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-259df15\" data-id=\"259df15\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0675c6a elementor-widget elementor-widget-text-editor\" data-id=\"0675c6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tWant to see a CRM system in action?\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecf3d0e elementor-widget elementor-widget-text-editor\" data-id=\"ecf3d0e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Try Act! free for 14 days. Sign up for a free trial and experience the power of CRM and Marketing Automation in one.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfc549c elementor-widget elementor-widget-button\" data-id=\"cfc549c\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Try it free<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-7f01a31\" data-id=\"7f01a31\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eaa2ed0 elementor-widget elementor-widget-image\" data-id=\"eaa2ed0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"585\" height=\"369\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/what-is-crm-feattourprev_021220.png\" class=\"attachment-full size-full wp-image-16012\" alt=\"preview of the act! CRM dashboard\" srcset=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/what-is-crm-feattourprev_021220.png 585w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/what-is-crm-feattourprev_021220-300x189.png 300w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f7fc034 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f7fc034\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a06a2c4\" data-id=\"a06a2c4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-805434c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"805434c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cbe498d\" data-id=\"cbe498d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-efdb87e\" data-id=\"efdb87e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9814400 elementor-widget elementor-widget-heading\" data-id=\"9814400\" data-element_type=\"widget\" id=\"Step_02\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Small Business CRM use cases and examples<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d431957 elementor-widget elementor-widget-text-editor\" data-id=\"d431957\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Research shows that\u00a0<a href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/customer-relationship-management-crm-market\" target=\"_blank\" rel=\"noopener\">91% of companies<\/a>\u00a0with 10 or more employees use\u00a0CRM systems\u00a0for better customer management. That means you\u2019ve probably experienced the power of\u00a0CRM systems\u00a0when interacting with different businesses and service providers without realising it.\u00a0<\/p><p>Let\u2019s discuss some common real-world scenarios aided by\u00a0small business CRMs.<\/p><ul><li aria-level=\"1\">Have you ever spoken to a business rep and then had a different person call you back about your problem? A CRM likely enabled this by allowing the first rep to note your problem and share it with the appropriate people.<\/li><li aria-level=\"1\">Have you ever had to leave a contract and then, during the cancellation process, had the person on the line offer you a different product more in line with your needs?\u00a0CRM software\u00a0stores information about how you interact with a company or service, which makes it easy for the agent to offer a suitable deal.<\/li><li aria-level=\"1\">Have you ever downloaded a resource from a company and then received useful emails about the product? CRM and\u00a0\u00a0<a href=\"https:\/\/www.act.com\/en-gb\/what-is-marketing-automation\/\" target=\"_blank\" rel=\"noopener\">marketing automation software<\/a>\u00a0allows companies to trigger automated email sequences based on a lead&#8217;s behaviour and interaction with the company\u2019s online assets. But despite being automated, these interactions are highly personalised. For example, they address the recipient by name (fetched from the CRM\u2019s record) and offer tailored content that answers their immediate questions.<\/li><li aria-level=\"1\">Have you ever noticed how you start getting service renewal emails when your contract nears expiration? Those are automated emails triggered by a CRM.<\/li><li aria-level=\"1\">Have you gotten a call from a company\u2019s service representative after giving it a low customer satisfaction rating? The best CRMs for\u00a0small businesses\u00a0can generate alerts for low customer ratings and any other custom scenarios.<\/li><li aria-level=\"1\">Do you notice how some brands\u2019 representatives already know your name and address when you call their support number? This is because their CRM immediately fetches your details from their customer records.<\/li><\/ul><p>As the above examples show, businesses can use CRMs in many ways. In the next section, we\u2019ll dive deeper into how\u00a0small businesses\u00a0can benefit from\u00a0customer relationship management\u00a0software.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4b64ff3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b64ff3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fe0bd27\" data-id=\"fe0bd27\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9223224 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9223224\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bdc607a\" data-id=\"bdc607a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4920aac\" data-id=\"4920aac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c6598d elementor-widget elementor-widget-heading\" data-id=\"9c6598d\" data-element_type=\"widget\" id=\"Step_03\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How can a CRM system help your small business?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2735ae elementor-widget elementor-widget-text-editor\" data-id=\"a2735ae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>Help customer support and sales work more efficiently<\/h3><p><span style=\"font-weight: 400;\">If you aren\u2019t storing your <\/span><span style=\"font-weight: 400;\">customer interactions<\/span><span style=\"font-weight: 400;\"> properly, it can be a pain for support and sales reps to get the information they need to do their jobs. Keeping this data organised within a CRM makes it easy to access, which saves time and ensures those at your organisation are working effectively.<\/span><\/p><p><span style=\"font-weight: 400;\">Some of the best <\/span><span style=\"font-weight: 400;\">CRM platforms<\/span><span style=\"font-weight: 400;\"> use marketing and <\/span><span style=\"font-weight: 400;\">sales automation<\/span><span style=\"font-weight: 400;\"> to reduce manual administrative work. For example, studies show that <\/span><a href=\"https:\/\/webinarcare.com\/best-crm-software\/crm-statistics\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">32% of sales reps<\/span><\/a><span style=\"font-weight: 400;\"> spend more than five hours every week manually entering customer records. With the help of a <\/span><span style=\"font-weight: 400;\">CRM platform<\/span><span style=\"font-weight: 400;\">, you can automatically create contact entries when a new prospect fills in a form or implement a <\/span><span style=\"font-weight: 400;\">lead scoring<\/span><span style=\"font-weight: 400;\"> system, so marketing knows which leads to send to Sales for <\/span><span style=\"font-weight: 400;\">follow-up<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Doing so enhances productivity and improves <\/span><span style=\"font-weight: 400;\">sales forecasting<\/span><span style=\"font-weight: 400;\"> accuracy by 42%.<\/span><\/p><h3>Improve customer experience<\/h3><p><span style=\"font-weight: 400;\">If you want to keep customers, you need to provide a great experience. <\/span><a href=\"https:\/\/emtemp.gcom.cloud\/ngw\/globalassets\/en\/marketing\/documents\/creating-a-high-impact-customer-experience-strategy-gartner-for-marketers-11-22-2019.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Gartner<\/span><\/a><span style=\"font-weight: 400;\"> found that <\/span><span style=\"font-weight: 400;\">customer experience<\/span><span style=\"font-weight: 400;\"> is more important than pricing and brand combined for driving loyalty.<\/span><\/p><p><span style=\"font-weight: 400;\">A CRM can help by giving support and <\/span><span style=\"font-weight: 400;\">sales teams<\/span><span style=\"font-weight: 400;\"> knowledge of the customer and their prior communication with your company. Reps can make notes about the customer\u2019s problems so that the next time they contact you, they don\u2019t have to repeat information.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">You can also store email and live chat histories for each customer within the CRM. Teams can use this insight to offer customers personalised solutions to their problems.<\/span><\/p><h3>Increase customer retention<\/h3><p><span style=\"font-weight: 400;\">Increasing customer satisfaction by just 5% can increase <\/span><a href=\"https:\/\/media.bain.com\/Images\/BB_Prescription_cutting_costs.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">profits by 95%<\/span><\/a><span style=\"font-weight: 400;\">. Focusing on<a href=\"https:\/\/www.act.com\/en-gb\/what-is-customer-retention\/\" target=\"_blank\" rel=\"noopener\"> customer retention<\/a> is the low-hanging fruit for <\/span><span style=\"font-weight: 400;\">small businesses<\/span><span style=\"font-weight: 400;\"> that can boost their sales without additional marketing costs. And this is where a <\/span><span style=\"font-weight: 400;\">small business CRM<\/span><span style=\"font-weight: 400;\"> can be a game-changer.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Imagine a gym owner that keeps track of member attendance within the CRM. Suppose the owner notices that a customer has stopped using the gym. In that case, they can send reminders about classes or a free workout plan to increase engagement and, therefore, the likelihood of the customer renewing their contract.<\/span><\/p><p><span style=\"font-weight: 400;\">With modern <\/span><span style=\"font-weight: 400;\">CRM systems<\/span><span style=\"font-weight: 400;\">, you can use email and SMS marketing to automatically engage any users who haven\u2019t used your products or services for a while. This proactive approach means you remain connected with your customers throughout their tenure and do not approach them for renewal out of the blue.<\/span><\/p><h3>Optimise lead generation and lead management<\/h3><p><span style=\"font-weight: 400;\">Using a CRM to track interactions with prospects can help sales and marketing teams take the steps that are most likely to result in a sale.<\/span><\/p><p><span style=\"font-weight: 400;\">You can segment leads within the CRM based on their location, company size, the product they are interested in, or any other measure that could suggest they are likely to buy. Once you have these segments, you can target them with the correct marketing and sales collateral.<\/span><\/p><p><span style=\"font-weight: 400;\">CRMs also have <\/span><span style=\"font-weight: 400;\">task management<\/span><span style=\"font-weight: 400;\"> features that ensure your team takes the correct steps in the <\/span><a href=\"https:\/\/www.act.com\/en-gb\/7-step-sales-process\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">sales process<\/span><\/a><span style=\"font-weight: 400;\">. For example, if a customer requests a call-back, the CRM will highlight this so someone on your team can contact them. Once the rep has made contact, they mark it to ensure customers aren\u2019t hassled by numerous <\/span><span style=\"font-weight: 400;\">phone calls<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><h3>Improve interdepartmental communication<\/h3><p><span style=\"font-weight: 400;\">Having all your customer and prospect information in a single place ensures all departments within your company are using updated data. Cloud-based systems instantly reflect any CRM updates across the entire organisation. This keeps your data clean and means everyone is always up to date.<\/span><\/p><p><span style=\"font-weight: 400;\">Imagine a customer contacts a software <\/span><span style=\"font-weight: 400;\">support team<\/span><span style=\"font-weight: 400;\"> about a product issue. If the <\/span><span style=\"font-weight: 400;\">customer support<\/span><span style=\"font-weight: 400;\"> rep records information about the problem in a CRM, tech support can gain knowledge of the customer\u2019s problem before they contact them. Plus, they can be more knowledgeable and empathetic in their response.<\/span><\/p><h3>Enable remote work<\/h3><p><span style=\"font-weight: 400;\">Another benefit of a cloud-based CRM is that your employees can access it anywhere they have an internet connection. Remote workers have the same access to data as those in the office\u2014streamlining your team\u2019s ability to effectively work wherever they are based.<\/span><\/p><p><span style=\"font-weight: 400;\">This opens your organisation up to the possibility of hiring employees on an entirely remote basis so you can take advantage of global talent when hiring. Or you can give existing staff flexibility in how they choose to work. This is important as <\/span><a href=\"https:\/\/www.inc.com\/brit-morse\/remote-work-survey-owl-labs.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">studies<\/span><\/a><span style=\"font-weight: 400;\"> have found that employees who work remotely are often happier than those who don\u2019t.<\/span><\/p><h3>Grow revenue per customer<\/h3><p><span style=\"font-weight: 400;\">Research shows that <\/span><span style=\"font-weight: 400;\">39% of businesses<\/span><span style=\"font-weight: 400;\"> have drastically improved their upselling and cross-selling results because of a <\/span><span style=\"font-weight: 400;\">CRM platform<\/span><span style=\"font-weight: 400;\">. For example, <\/span><span style=\"font-weight: 400;\">e-commerce<\/span><span style=\"font-weight: 400;\"> stores can email customers about offers relating to existing purchases, while hair salons can contact customers if they notice they are coming up to their regular appointment schedule.<\/span><\/p><h3>Detailed reporting<\/h3><p><span style=\"font-weight: 400;\">A <\/span><span style=\"font-weight: 400;\">CRM system<\/span><span style=\"font-weight: 400;\"> will typically include in-depth reporting features. For example, many have <\/span><span style=\"font-weight: 400;\">sales forecasting<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">sales <a href=\"https:\/\/www.act.com\/en-gb\/sales-pipeline\/\" target=\"_blank\" rel=\"noopener\">pipeline management<\/a><\/span><span style=\"font-weight: 400;\"> tools that can estimate revenue within a given period based on average conversion rates and where your prospects are in the <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.act.com\/en-gb\/what-is-a-sales-funnel\/\" target=\"_blank\" rel=\"noopener\">sales funne<\/a>l<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">If you use a CRM\u2019s <\/span><span style=\"font-weight: 400;\">marketing automation<\/span><span style=\"font-weight: 400;\"> features, it will provide information about how effective your marketing strategy is. This lets you take steps to optimise your <\/span><span style=\"font-weight: 400;\">sales processes<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">sales activities<\/span><span style=\"font-weight: 400;\">. For instance,\u00a0 <a href=\"https:\/\/www.act.com\/en-gb\/ab-testing\/\" target=\"_blank\" rel=\"noopener\">A\/B testing<\/a> allows you to try two different versions of the same marketing element, such as a call to action or subject line, to see which one is most effective.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5937bcc elementor-widget elementor-widget-image\" data-id=\"5937bcc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/how-can-a-crm-system-help-your-small-business_keypoints_041620-1024x538.png\" class=\"attachment-large size-large wp-image-2446\" alt=\"keypoints of how can a CRM system help your small business?\" srcset=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/how-can-a-crm-system-help-your-small-business_keypoints_041620-1024x538.png 1024w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/how-can-a-crm-system-help-your-small-business_keypoints_041620-300x158.png 300w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/how-can-a-crm-system-help-your-small-business_keypoints_041620-768x403.png 768w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/how-can-a-crm-system-help-your-small-business_keypoints_041620.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8bdea5e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8bdea5e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d4da4f1\" data-id=\"d4da4f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3a7ddae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a7ddae\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d1b5d52\" data-id=\"d1b5d52\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-30d27cd\" data-id=\"30d27cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ea69888 elementor-widget elementor-widget-text-editor\" data-id=\"ea69888\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Who uses CRM?\u00a0<\/strong>91% of businesses with 10 or more employees, and 50% of those with fewer than 10 employees now use CRM software<sup>1<\/sup>.\u00a0Of these, 74% said that CRM software has improved their access to customer data.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-35b1270 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"35b1270\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eb227f2\" data-id=\"eb227f2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3e1a22a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3e1a22a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-adf005f\" data-id=\"adf005f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c77b31d\" data-id=\"c77b31d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ba6a15 elementor-widget elementor-widget-heading\" data-id=\"1ba6a15\" data-element_type=\"widget\" id=\"Step_04\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to choose the best CRM software for your small business or SMB<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ef346a elementor-widget elementor-widget-text-editor\" data-id=\"2ef346a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Now that you know the benefits of a <\/span><span style=\"font-weight: 400;\">small business CRM<\/span><span style=\"font-weight: 400;\">, how do you find one for your company? A quick <\/span><span style=\"font-weight: 400;\">Google<\/span><span style=\"font-weight: 400;\"> search will show you dozens of different CRMs claiming to be the best. Which one should you choose?<\/span><\/p><p><span style=\"font-weight: 400;\">Don\u2019t worry! In this section, we\u2019ll list all the factors to consider and questions you should ask before choosing the best CRM for your <\/span><span style=\"font-weight: 400;\">small business<\/span><span style=\"font-weight: 400;\">. Use this as a checklist for finding your ideal CRM.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c37bd7d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c37bd7d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-b56af66\" data-id=\"b56af66\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-2c7faba\" data-id=\"2c7faba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c617331 elementor-widget elementor-widget-text-editor\" data-id=\"c617331\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4><strong>How user-friendly is the CRM and what documentation is provided?<\/strong><\/h4><p><span style=\"font-weight: 400;\">You\u2019re a <\/span><span style=\"font-weight: 400;\">business owner<\/span><span style=\"font-weight: 400;\"> with goals to achieve and targets to meet. A <\/span><span style=\"font-weight: 400;\">CRM tool<\/span><span style=\"font-weight: 400;\"> should make your work easier and more efficient instead of consuming your mental energy and time with its complex user interface and features.<\/span><\/p><p><span style=\"font-weight: 400;\">So, an ideal CRM must be <\/span><span style=\"font-weight: 400;\">user-friendly<\/span><span style=\"font-weight: 400;\"> and offer an intuitive user experience. It should be easy to navigate, with all its key options and features organised in a clean user interface.<\/span><\/p><p><span style=\"font-weight: 400;\">In addition, it should come with detailed documentation and tutorials to help you and your team achieve your goals. Ideally, it should have a comprehensive knowledge base covering all its features. Plus, every feature should contain help text that users can view by hovering over the links.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-0dd55bf\" data-id=\"0dd55bf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9225960 elementor-widget elementor-widget-text-editor\" data-id=\"9225960\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4><strong>What type of customer support is available?<\/strong><\/h4><p><span style=\"font-weight: 400;\">Even if your software is easy to use, there will be times when you just want to pick up the phone (or keyboard) and speak to someone in <\/span><span style=\"font-weight: 400;\">real time<\/span><span style=\"font-weight: 400;\">. For those moments, the best CRM for <\/span><span style=\"font-weight: 400;\">SMBs<\/span><span style=\"font-weight: 400;\"> will have a strong <\/span><span style=\"font-weight: 400;\">support team<\/span><span style=\"font-weight: 400;\">. Think about whether online help is sufficient or if you would rather receive support over the phone. Also, consider the operating hours of the customer success team\u2014a CRM provider with a team based in the US and support hours that match won\u2019t be ideal for a company in the UK.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-05cad2c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"05cad2c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4ac0ce7\" data-id=\"4ac0ce7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-a873eca\" data-id=\"a873eca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8fe4632 elementor-widget elementor-widget-text-editor\" data-id=\"8fe4632\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4><strong>Is the CRM cloud-based or self-hosted?<\/strong><\/h4><p><span style=\"font-weight: 400;\">Cloud-based CRMs are generally more economical and flexible for <\/span><span style=\"font-weight: 400;\">small businesses<\/span><span style=\"font-weight: 400;\"> than <\/span><span style=\"font-weight: 400;\">on-premise<\/span><span style=\"font-weight: 400;\"> solutions. These systems are pay-as-you-go, which typically means a far lower upfront investment. As they are provided by third parties, you don\u2019t have to hire an IT team to manage the product and ensure it works. Instead, the company that provides the software will keep everything running and provide tech support.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-93b406d\" data-id=\"93b406d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a31d00 elementor-widget elementor-widget-text-editor\" data-id=\"7a31d00\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4><strong>How will the CRM complement your existing workflow?<\/strong><\/h4><p><span style=\"font-weight: 400;\">CRM systems<\/span><span style=\"font-weight: 400;\"> typically work with many different tools. Ensure the one you choose integrates with the essential software in your workflow. Common integrations include email clients, <\/span><span style=\"font-weight: 400;\">Google<\/span><span style=\"font-weight: 400;\">\/<\/span><span style=\"font-weight: 400;\">G-Suite<\/span><span style=\"font-weight: 400;\"> services such as <\/span><span style=\"font-weight: 400;\">Gmail<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">Microsoft<\/span> <span style=\"font-weight: 400;\">Outlook<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">social media<\/span><span style=\"font-weight: 400;\">, and <\/span><span style=\"font-weight: 400;\">e-commerce<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d99ece9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d99ece9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4115c0c\" data-id=\"4115c0c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-9b2aa79\" data-id=\"9b2aa79\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30c2f75 elementor-widget elementor-widget-text-editor\" data-id=\"30c2f75\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4><b>Does the price make sense for your <\/b><b>small business<\/b><b>?<\/b><\/h4><p><span style=\"font-weight: 400;\">If you plan to grow your business, consider whether the CRM will grow with you and what the associated costs will be. For example, some CRMs charge you depending on how many customers and contacts you have. This can leave you with a hefty bill as you attract more clients. Also, consider how many employees can use the CRM. Some CRMs limit the number of people that can use them, while others have a minimum number of users you need to pay for.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-bfd8288\" data-id=\"bfd8288\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ed5d57 elementor-widget elementor-widget-text-editor\" data-id=\"7ed5d57\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4><strong>What extra features do you need (and will you have to pay for them)?<\/strong><\/h4><p><span style=\"font-weight: 400;\">CRM software<\/span><span style=\"font-weight: 400;\"> typically provides a slew of extra features. These include <\/span><span style=\"font-weight: 400;\">sales pipelines<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">marketing automations<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">email marketing<\/span><span style=\"font-weight: 400;\">, and more. Consider which ones you need when choosing your CRM. Also, be aware that these features aren\u2019t always free. Sometimes you will have to pay more on top of your basic subscription for these extras. Consider how much you want to pay for your software and choose a CRM that fits your budget.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-725eb87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"725eb87\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ca0cf6\" data-id=\"6ca0cf6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-40044c2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"40044c2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-a2055b5\" data-id=\"a2055b5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-90f4c8d\" data-id=\"90f4c8d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2542607 elementor-widget elementor-widget-text-editor\" data-id=\"2542607\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tNeed more help deciding which CRM is best for your business?\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc7c3b elementor-widget elementor-widget-text-editor\" data-id=\"1fc7c3b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Our free guide explains everything you should consider when choosing a CRM.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc66508 elementor-widget elementor-widget-button\" data-id=\"bc66508\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.act.com\/en-gb\/guides\/best-crm-software\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Get your guide<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-94b0b7e\" data-id=\"94b0b7e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a942aa7 elementor-widget elementor-widget-image\" data-id=\"a942aa7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"375\" height=\"401\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/what-is-crm-how-to-choose-cover_021220.png\" class=\"attachment-full size-full wp-image-2968\" alt=\"How to choose the best CRM solution for your business. Learn how to select the right solution that will help you punch above your weight when it comes to finding new leads, following up on prospects, and providing a better service.\" srcset=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/what-is-crm-how-to-choose-cover_021220.png 375w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/what-is-crm-how-to-choose-cover_021220-281x300.png 281w\" sizes=\"(max-width: 375px) 100vw, 375px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3ae8437 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3ae8437\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-152878d\" data-id=\"152878d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8df1911 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8df1911\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-eb0189b\" data-id=\"eb0189b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b9a9804\" data-id=\"b9a9804\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62e6db9 elementor-widget elementor-widget-heading\" data-id=\"62e6db9\" data-element_type=\"widget\" id=\"Step_05\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is the best CRM for small businesses?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1b01cc elementor-widget elementor-widget-text-editor\" data-id=\"c1b01cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Now that you know how to choose the best <\/span><span style=\"font-weight: 400;\">small business CRM<\/span><span style=\"font-weight: 400;\">, let\u2019s discuss some options. There are many world-class <\/span><span style=\"font-weight: 400;\">CRM platforms<\/span><span style=\"font-weight: 400;\"> designed for <\/span><span style=\"font-weight: 400;\">enterprises<\/span><span style=\"font-weight: 400;\">, corporations, multinationals, and established companies.<\/span><\/p><p><span style=\"font-weight: 400;\">But most of them aren\u2019t flexible enough to accommodate the needs of modern-day <\/span><span style=\"font-weight: 400;\">small businesses<\/span><span style=\"font-weight: 400;\">. So, to make your choice simpler, we\u2019ve handpicked four of the best <\/span><span style=\"font-weight: 400;\">CRM solutions<\/span><span style=\"font-weight: 400;\"> that can help both large and <\/span><span style=\"font-weight: 400;\">small businesses<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><h3>Act!<\/h3><p><span style=\"font-weight: 400;\">We\u2019re sure you aren\u2019t surprised that Act! is at the top of our list of the best CRMs for <\/span><span style=\"font-weight: 400;\">small businesses<\/span><span style=\"font-weight: 400;\">. But we have solid reasons for this.<\/span><\/p><p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.act.com\/en-gb\/\" target=\"_blank\" rel=\"noopener\">Act!<\/a> is a CRM designed for the modern <\/span><span style=\"font-weight: 400;\">small business owner<\/span><span style=\"font-weight: 400;\"> looking to compete with established brands with more marketing and sales resources.<\/span><\/p><p><span style=\"font-weight: 400;\">It&#8217;s a robust yet highly affordable CRM that provides <\/span><span style=\"font-weight: 400;\">small business owners<\/span><span style=\"font-weight: 400;\"> with <\/span><span style=\"font-weight: 400;\">lead generation<\/span><span style=\"font-weight: 400;\">, engagement, conversion, and customer management tools. In addition, it comes with world-class <\/span><span style=\"font-weight: 400;\">email marketing<\/span><span style=\"font-weight: 400;\"> and automation features to help you scale your business.<\/span><\/p><p><span style=\"font-weight: 400;\">It covers all stages of the customer lifecycle and allows <\/span><span style=\"font-weight: 400;\">small business owners<\/span><span style=\"font-weight: 400;\"> to take control of their customer relations from the first day.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Act! creates cohesion between sales, marketing, and customer service and allows you to provide a consistent <\/span><span style=\"font-weight: 400;\">customer experience<\/span><span style=\"font-weight: 400;\">. It helps you engage customers regularly and address customer issues on time to ensure higher retention rates.<\/span><\/p><p><span style=\"font-weight: 400;\">So, if you\u2019re looking for a <\/span><span style=\"font-weight: 400;\">small business CRM<\/span><span style=\"font-weight: 400;\">, Act! should be at the top of your list.\u00a0<\/span><a style=\"font-size: 16px; font-weight: 300; background-color: #ffffff;\" href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Try your 14-day free trial of Act! now.<\/span><\/a><\/p><h3>Salesforce<\/h3><p><span style=\"font-weight: 400;\">Salesforce<\/span><span style=\"font-weight: 400;\"> is probably the best-known CRM provider on the market. It has plans aimed at businesses of all sizes, which means it will grow as you do. It also has a large variety of features and integrations. However, you\u2019ll need to splash out an extra \u00a31,000 per month to access <\/span><span style=\"font-weight: 400;\">marketing automation<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><h3>Zoho CRM<\/h3><p><span style=\"font-weight: 400;\">Zoho is another <\/span><span style=\"font-weight: 400;\">popular CRM<\/span><span style=\"font-weight: 400;\">. There is a <\/span><span style=\"font-weight: 400;\">free plan<\/span><span style=\"font-weight: 400;\"> available, as well as various low-cost options. However, these have limited features, and even on the \u00a330 per month Zoho <\/span><span style=\"font-weight: 400;\">Enterprise<\/span><span style=\"font-weight: 400;\"> plan, you are limited to sending 1,000 emails per day. If you want to send more, you need to pay extra.<\/span><\/p><h3>Hubspot CRM<\/h3><p><span style=\"font-weight: 400;\">Hubspot<\/span><span style=\"font-weight: 400;\"> is a CRM with a significant digital marketing presence. It has a limited <\/span><span style=\"font-weight: 400;\">free CRM<\/span><span style=\"font-weight: 400;\"> version, although the cost of additional features can soon add up. For example, compulsory one-time onboarding fees range between \u00a33,200 (Professional plan) and \u00a37,300 (<\/span><span style=\"font-weight: 400;\">Enterprise<\/span><span style=\"font-weight: 400;\">).<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a34d93 elementor-widget elementor-widget-text-editor\" data-id=\"6a34d93\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0afc7a7 elementor-widget elementor-widget-text-editor\" data-id=\"0afc7a7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e7df8bc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e7df8bc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f66d41\" data-id=\"4f66d41\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-063cc87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"063cc87\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-a56bc99\" data-id=\"a56bc99\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-ddd8448\" data-id=\"ddd8448\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-650c93f elementor-widget elementor-widget-text-editor\" data-id=\"650c93f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tMoving to a Cloud solution?\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f83d3c elementor-widget elementor-widget-text-editor\" data-id=\"4f83d3c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Learn more about Cloud computing and SaaS solutions and download our free guide &#8216;Moving to a Cloud solution: 35 questions for you and your vendor&#8217;.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf50d71 elementor-widget elementor-widget-button\" data-id=\"cf50d71\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.act.com\/en-gb\/guides\/moving-to-a-cloud-solution\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Download the guide<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-b638ff6\" data-id=\"b638ff6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-320a45b elementor-widget elementor-widget-image\" data-id=\"320a45b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"555\" height=\"441\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/what-is-crm-moving-to-cloud-cover_b_021220.png\" class=\"attachment-full size-full wp-image-3130\" alt=\"two people on a computer with a text overlay that reads &quot;moving to a cloud solution? 35 questions for you and your vendor&quot;\" srcset=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/what-is-crm-moving-to-cloud-cover_b_021220.png 555w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/08\/what-is-crm-moving-to-cloud-cover_b_021220-300x238.png 300w\" sizes=\"(max-width: 555px) 100vw, 555px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60b154e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60b154e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f626c8a\" data-id=\"f626c8a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-09138d3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"09138d3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cb2bfac\" data-id=\"cb2bfac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2288991\" data-id=\"2288991\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b5ea693 elementor-widget elementor-widget-heading\" data-id=\"b5ea693\" data-element_type=\"widget\" id=\"Step_06\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why Act! is the best CRM for small businesses<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c97976 elementor-widget elementor-widget-text-editor\" data-id=\"1c97976\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.act.com\/en-gb\/\" target=\"_blank\" rel=\"noopener\">Act!<\/a> is the best CRM for <\/span><span style=\"font-weight: 400;\">small businesses<\/span><span style=\"font-weight: 400;\"> because it provides robust features, flexibility, and affordability under one roof. To help you understand what Act! offers, let\u2019s briefly discuss some of its key benefits.<\/span><\/p><h3>Full-featured CRM<\/h3><p><span style=\"font-weight: 400;\">Act! provides <\/span><span style=\"font-weight: 400;\">small businesses<\/span><span style=\"font-weight: 400;\"> with an <\/span><span style=\"font-weight: 400;\">all-in-one CRM<\/span><span style=\"font-weight: 400;\"> that makes managing relationships and spotting opportunities easy. Features include customer management, activity tracking, and a robust <\/span><span style=\"font-weight: 400;\">sales pipeline<\/span><span style=\"font-weight: 400;\">. Act! also <\/span><a href=\"https:\/\/www.act.com\/en-gb\/connections\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">integrates<\/span><\/a><span style=\"font-weight: 400;\"> with the tools your business already uses. For example, you can connect your favourite apps with <\/span><span style=\"font-weight: 400;\">Zapier<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><h3>Transparent pricing<\/h3><p><span style=\"font-weight: 400;\">The price you see on the website is the price you pay for our service. There are no added extras, and the only way your costs will increase is when you add a new user or if you want to upgrade your CRM to the next level. <\/span><a href=\"https:\/\/www.act.com\/pricing\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Find out more information about our pricing here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p><h3>Great customer support<\/h3><p><span style=\"font-weight: 400;\">Act! has a UK-based <\/span><span style=\"font-weight: 400;\">customer support team<\/span><span style=\"font-weight: 400;\"> that is open during UK business hours. You can contact the team online or call us to get an answer to your question quickly. Being based in the UK also means we can provide onsite training to your company if you need it.<\/span><\/p><h3>Powerful marketing automation<\/h3><p><span style=\"font-weight: 400;\">Add powerful <\/span><span style=\"font-weight: 400;\">marketing automation<\/span><span style=\"font-weight: 400;\"> features and useful <\/span><span style=\"font-weight: 400;\">marketing tools<\/span><span style=\"font-weight: 400;\"> you can use to nurture leads and build sales. Create <\/span><span style=\"font-weight: 400;\">landing pages<\/span><span style=\"font-weight: 400;\">, plan <\/span><span style=\"font-weight: 400;\">marketing campaigns<\/span><span style=\"font-weight: 400;\">, and send automated email sequences to prospects via pre-built <\/span><span style=\"font-weight: 400;\">email templates<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><h3>Cloud-based CRM<\/h3><p><span style=\"font-weight: 400;\">Act! is a cloud-based <\/span><span style=\"font-weight: 400;\">CRM solution<\/span><span style=\"font-weight: 400;\">. This means low setup costs, no need to worry about hiring tech support to manage a self-hosted solution, and all the benefits of cloud-computing\u2014such as the ability for you and your employees to access the CRM anywhere in the world with internet access.<\/span><\/p><h3>Mobile app<\/h3><p><span style=\"font-weight: 400;\">The integrated <\/span><span style=\"font-weight: 400;\">mobile app<\/span><span style=\"font-weight: 400;\"> Act! Companion enables <\/span><span style=\"font-weight: 400;\">business owners<\/span><span style=\"font-weight: 400;\"> to stay connected to key <\/span><span style=\"font-weight: 400;\">contact information<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">customer data<\/span><span style=\"font-weight: 400;\"> from wherever they are using their <\/span><span style=\"font-weight: 400;\">iOS<\/span><span style=\"font-weight: 400;\"> or <\/span><span style=\"font-weight: 400;\">Android<\/span><span style=\"font-weight: 400;\"> device. All <\/span><span style=\"font-weight: 400;\">CRM features<\/span><span style=\"font-weight: 400;\"> are just one swipe away\u2014send <\/span><span style=\"font-weight: 400;\">email campaigns<\/span><span style=\"font-weight: 400;\"> on the go and stay on top of all your <\/span><span style=\"font-weight: 400;\">business processes<\/span><span style=\"font-weight: 400;\">, even if you\u2019re not in the office.<\/span><\/p><h3>Act! has a track record of success<\/h3><p><span style=\"font-weight: 400;\">Act! has proven it can help businesses as they grow, and our customers have found success in various industries. Here is a summary of what customers are saying about our service, and you can read more on our<\/span><a href=\"https:\/\/www.act.com\/en-gb\/customer-successes\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">testimonials page here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0b4b263 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0b4b263\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-3eb5826\" data-id=\"3eb5826\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-22a4c6a\" data-id=\"22a4c6a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1f3626 elementor-widget elementor-widget-image\" data-id=\"c1f3626\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"81\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/reebok-sports-club.png\" class=\"attachment-full size-full wp-image-16093\" alt=\"reebok sports club logo\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a166e0 elementor-widget elementor-widget-oew-testimonial\" data-id=\"1a166e0\" data-element_type=\"widget\" data-widget_type=\"oew-testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\t\t<div class=\"oew-testimonial-wrapper oew-testimonial-text-align-center oew-testimonial-classic\">\n\n\t\t\t\n\t\t\t\t<div class=\"oew-testimonial-content\">\n\t\t\t\t\t<div class=\"oew-testimonial-content-inner\">\n\t\t\t\t\t\t\u201cI know that if we didn\u2019t have Act!, we wouldn\u2019t come close to achieving the 5,000 new memberships we sign up every year.\u201d\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56de19a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"56de19a\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon 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100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-faf803c elementor-widget elementor-widget-text-editor\" data-id=\"faf803c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Diane Kay \u2013 Sales and Marketing Director at Reebok Sports Club (<\/strong><a href=\"https:\/\/www.act.com\/en-gb\/customer-successes\/reebok-sports-club\/\"><strong>Read more<\/strong><\/a><strong>)<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-ac2a9cd\" data-id=\"ac2a9cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-710809a elementor-widget elementor-widget-image\" data-id=\"710809a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"175\" height=\"161\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/11\/synvest-logo.png\" class=\"attachment-full size-full wp-image-36352\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36e65ea elementor-widget elementor-widget-oew-testimonial\" data-id=\"36e65ea\" data-element_type=\"widget\" data-widget_type=\"oew-testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\t\t<div class=\"oew-testimonial-wrapper oew-testimonial-text-align-center oew-testimonial-classic\">\n\n\t\t\t\n\t\t\t\t<div class=\"oew-testimonial-content\">\n\t\t\t\t\t<div class=\"oew-testimonial-content-inner\">\n\t\t\t\t\t\t\u201cAct! CRM has given us everything we needed, and more. It\u2019s helped us make a giant leap forward in making our offline marketing and communication much more efficient.\u201d\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2e07c9 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a2e07c9\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-419c64a elementor-widget elementor-widget-text-editor\" data-id=\"419c64a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Annemiek van Nieuwenhuizen \u2013 Marketer at SynVest Asset Management (<\/strong><a href=\"https:\/\/www.act.com\/en-gb\/customer-successes\/synvest-asset-management\/\"><strong>Read more<\/strong><\/a><strong>)<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-d2fb0ee\" data-id=\"d2fb0ee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42f187b elementor-widget elementor-widget-image\" data-id=\"42f187b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"634\" height=\"319\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/med-x-logo.png\" class=\"attachment-full size-full wp-image-16095\" alt=\"med x logo with a red x made of dots\" srcset=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/med-x-logo.png 634w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/med-x-logo-300x151.png 300w\" sizes=\"(max-width: 634px) 100vw, 634px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8b49fe elementor-widget elementor-widget-oew-testimonial\" data-id=\"f8b49fe\" data-element_type=\"widget\" data-widget_type=\"oew-testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\t\t<div class=\"oew-testimonial-wrapper oew-testimonial-text-align-center oew-testimonial-classic\">\n\n\t\t\t\n\t\t\t\t<div class=\"oew-testimonial-content\">\n\t\t\t\t\t<div class=\"oew-testimonial-content-inner\">\n\t\t\t\t\t\t\u201cAct! helps me see what\u2019s coming down the road. I\u2019d be lost without it.\u201d\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eddd737 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"eddd737\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b81ee00 elementor-widget elementor-widget-text-editor\" data-id=\"b81ee00\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Peter Elliott \u2013 Sales Manager at MedX (<\/strong><a href=\"https:\/\/www.act.com\/en-gb\/customer-successes\/medx-health-corp\/\"><strong>Read more<\/strong><\/a><strong>)<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33d6819 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33d6819\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d90bda6\" data-id=\"d90bda6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-6b77bae\" data-id=\"6b77bae\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65265a5 elementor-widget elementor-widget-text-editor\" data-id=\"65265a5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Act! CRM provides everything small businesses need to grow. You can find out more about the features we offer by visiting our <a href=\"https:\/\/www.act.com\/pricing\">pricing page here.<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-77e39179 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"77e39179\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6c64d6be\" data-id=\"6c64d6be\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69d61d5e elementor-widget elementor-widget-heading\" data-id=\"69d61d5e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Big results. Small investment.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b53ead6 elementor-widget elementor-widget-text-editor\" data-id=\"2b53ead6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"lead\">Ready to take the first step?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2880142 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2880142\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Try it free<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Best CRM for Small Business Everything you need to know to choose the right CRM system for your small business. 1. Why do small businesses need CRM software? 2. Small Business CRM use cases and examples 3. How can a CRM system help your small business? 4. How to choose the best CRM software for [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.2 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Best CRM for Your Small Business | Small Business CRM Guide<\/title>\n<meta name=\"description\" content=\"What&#039;s the best CRM for small business? Learn why you need customer relationship management software and which CRM works best for your SMB.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best CRM for Small Business\" \/>\n<meta property=\"og:description\" content=\"What&#039;s the best CRM for small business? 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