{"id":34592,"date":"2021-08-06T10:33:12","date_gmt":"2021-08-06T10:33:12","guid":{"rendered":"http:\/\/act.com\/7-step-sales-process\/"},"modified":"2023-05-01T09:03:44","modified_gmt":"2023-05-01T16:03:44","slug":"7-step-sales-process","status":"publish","type":"page","link":"https:\/\/products.act.com\/en-gb\/7-step-sales-process\/","title":{"rendered":"7 Step Sales Process"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"34592\" class=\"elementor elementor-34592 elementor-2889\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-da0ffe2 topSection elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"da0ffe2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc28681\" data-id=\"dc28681\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a43a1e0 elementor-widget elementor-widget-heading\" data-id=\"a43a1e0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">The 7 step sales process to <br>help you close more deals<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a55ed5 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"4a55ed5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Define your sales process and turn more leads into customers<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dbaf155 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dbaf155\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a8aeec\" data-id=\"3a8aeec\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ab37a9f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ab37a9f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-9ee6c9c Fixed_SideBar\" data-id=\"9ee6c9c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b858bf elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"5b858bf\" data-element_type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;],&quot;sticky_offset&quot;:150,&quot;sticky_effects_offset&quot;:0}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/products.act.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\">\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_01\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">1. Why do you need a sales process?<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_02\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">2. What is a sales process?<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_03\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">3. Sales process vs. sales methodology<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_04\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">4. What are the 7 steps in the sales process?<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Step_05\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">5. Things to remember<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.act.com\/en-gb\/learning-centre\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><strong style=\"color: #0ab4dc;\">More questions?<\/strong><br>     Visit our Learning Centre<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><center><hr><br><span style=\"color: #0ab4dc; font-weight: 700; font-size: 16px\">Start Creating More Meaningful Relationships With Act!<\/span><br><span style=\"font-size: 12px;\">Start your 14 day free trial today. No download or credit card required.<\/span><br><br><a href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" class=\"listBtn\" style=\"width: max-content;\" id=\"free-trial-sidebar-button\" target=\"_blank\">Start Free Trial<\/a><br><br><\/center><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-f918f5e\" data-id=\"f918f5e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-efdc1b8 elementor-widget elementor-widget-text-editor\" data-id=\"efdc1b8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>This simple <strong>seven step sales process<\/strong> demonstrates exactly how you can turn prospective leads into loyal customers.<\/p><p>We break down the sales process into functional, actionable steps to help you improve conversion, increase revenue and grow your business.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba9a9e7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ba9a9e7\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:before{display:block;content:\"\";border-block-end:0;flex-grow:1;border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-left .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-left 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.elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-82c0bd7\" data-id=\"82c0bd7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-42e2751 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42e2751\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-a87acee\" data-id=\"a87acee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-e8b1a1a\" data-id=\"e8b1a1a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33c1ce3 elementor-widget elementor-widget-heading\" data-id=\"33c1ce3\" data-element_type=\"widget\" id=\"Step_01\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why do you need a sales process?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1777b6b elementor-widget elementor-widget-text-editor\" data-id=\"1777b6b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The main reason you need a <a href=\"https:\/\/www.act.com\/blog\/en-gb\/how-to-build-a-standardised-sales-process\/\">standardised sales process<\/a> is <strong>consistency<\/strong>.<\/p><p>Orchestrating a<a href=\"https:\/\/www.act.com\/en-gb\/sales-strategy\/\" target=\"_blank\" rel=\"noopener\"> sales strategy<\/a>\u00a0without a defined sales process is a mistake a lot of businesses make. Many companies believe a cemented <a href=\"https:\/\/www.act.com\/en-gb\/customer-acquisition-strategy\/\" target=\"_blank\" rel=\"noopener\">customer acquisition strategy<\/a> is enough, allowing sales reps to decide their own selling and closing techniques. This can cause a lot of inconsistency within your business.<\/p><p>For example, when customers refer prospective leads to your company, but those referrals receive a different sales rep, they may not be offered the same benefits, or the product may be presented differently.<\/p><p>This could cause you to lose that potential customer. The prospect\u2019s frustration at the rep\u2019s underdelivery may even cause negative reviews online and on social media.<\/p><p>This can create both short and long term impacts on customer relationships, as well as compromising brand image and identity.<\/p><p>A standardised sales process with clearly defined sales stages breeds efficiency and allows your reps to perfect their technique. It needs to work alongside your customer acquisition strategy, rather than one or the other. This is important for both <a href=\"https:\/\/www.act.com\/blog\/en-gb\/customer-satisfaction-survey-questions\/\">customer satisfaction<\/a> and lead conversion.<\/p><p>This sales process can also improve your team\u2019s overall consistency by adding structure to your sales flow. This can result in improved close rates, increased <a href=\"https:\/\/www.act.com\/en-gb\/what-is-customer-retention\/\" target=\"_blank\" rel=\"noopener\">customer retention<\/a> and, ultimately, more sales.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-c13841e\" data-id=\"c13841e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72cf688 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"72cf688\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-08278cd\" data-id=\"08278cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1447fe8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1447fe8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8124e04\" data-id=\"8124e04\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-259df15\" data-id=\"259df15\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0675c6a elementor-widget elementor-widget-text-editor\" data-id=\"0675c6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>B2B companies that define a formal sales process experience 18% <strong>more revenue growth<\/strong> compared to companies that don\u2019t.<sup>1<\/sup><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d94b464 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d94b464\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6e54802\" data-id=\"6e54802\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-064342a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"064342a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-9f4ebb6\" data-id=\"9f4ebb6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-c653de3\" data-id=\"c653de3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-27e491f elementor-widget elementor-widget-text-editor\" data-id=\"27e491f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>In addition, you stand to benefit the following:<\/p><ul><li><strong>Less time spent prospecting<\/strong>: The seven step sales process will allow you to qualify the compatibility between your company and your prospective customer more quickly.<\/li><\/ul><ul><li><strong>Ability to filter out low potential prospects<\/strong>: Efficiently identify quality leads through your sales process.<\/li><\/ul><ul><li><strong>Training new recruits to a high standard<\/strong>: Following the stages of the sales process will allow your new recruits to immerse themselves in your company and hone in on their sales technique\u00a0faster.<\/li><\/ul><ul><li><strong>A\u00a0consistent experience\u00a0 for your customers<\/strong>: This in turn helps you build stronger and longer-lasting relationships with them.<\/li><\/ul><ul><li><strong>A potential\u00a0increase in your customer retention<\/strong>: An improved <a href=\"https:\/\/www.act.com\/blog\/en-gb\/how-to-improve-customer-experience-with-crm\/\">customer experience<\/a> can lead to greater satisfaction and therefore an increase in customer retention.<\/li><\/ul><ul><li><strong>A potential\u00a0increase in revenue<\/strong>: Having a formal sales process will help you convert better and lead to consistent and sustainable <a href=\"https:\/\/www.act.com\/blog\/en-gb\/7-simple-growth-hacks-to-grow-your-small-business\/\">growth for your business<\/a>.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-bec4c3c\" data-id=\"bec4c3c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f7fc034 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f7fc034\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a06a2c4\" data-id=\"a06a2c4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-805434c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"805434c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-cbe498d\" data-id=\"cbe498d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-efdb87e\" data-id=\"efdb87e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9814400 elementor-widget elementor-widget-heading\" data-id=\"9814400\" data-element_type=\"widget\" id=\"Step_02\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is a sales process?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d431957 elementor-widget elementor-widget-text-editor\" data-id=\"d431957\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A sales process is a set of guidelines, or sales process steps, which a sales rep follows in order to convert a prospect into a paying client.<\/p><p>The seven step process is popular for its successful conversion rates. It breaks down a sales strategy into easy-to-implement stages.<\/p><p>The outline of the seven step sales process is:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6a0e59f\" data-id=\"6a0e59f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3acaefb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3acaefb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-60ebdf8\" data-id=\"60ebdf8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-069dea4\" data-id=\"069dea4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68b1a7c elementor-widget elementor-widget-text-editor\" data-id=\"68b1a7c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ol><li>Make contact<\/li><li>Qualify compatibility<\/li><li>Analyse needs<\/li><li>Pitch<\/li><li>Deliver proposal<\/li><li>Negotiate<\/li><li>Close<\/li><\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-d0ced22\" data-id=\"d0ced22\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f71f1e3 elementor-widget elementor-widget-image\" data-id=\"f71f1e3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"720\" height=\"720\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/seven-step-sales-process.png\" class=\"attachment-full size-full wp-image-16003\" alt=\"The seven step sales process: one make contact and build rapport, to qualify compatibility, three analyze prospects needs, for pitcher product, five deliver proposal, six negotiate, seven close the sale\" srcset=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/seven-step-sales-process.png 720w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/seven-step-sales-process-300x300.png 300w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/seven-step-sales-process-150x150.png 150w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-708f4a6\" data-id=\"708f4a6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dcf4f30 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dcf4f30\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de07ec0\" data-id=\"de07ec0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-39c5cb5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39c5cb5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-5c7eb5b\" data-id=\"5c7eb5b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8fdfbed\" data-id=\"8fdfbed\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-566d4fb elementor-widget elementor-widget-heading\" data-id=\"566d4fb\" data-element_type=\"widget\" id=\"Step_03\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sales processes vs. sales methodology<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afb3734 elementor-widget elementor-widget-text-editor\" data-id=\"afb3734\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There is an important distinction between a sales process and a sales methodology.<\/p><p>The <strong>sales process <\/strong>defines <em>what <\/em>specific steps you will take to convert leads into customers.<\/p><p>The<strong> sales methodology<\/strong> is <em>how <\/em>you approach each step. The methodology defines which sales techniques you will employ and what strategy you are going to use for each stage of the sales process.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3492b7f\" data-id=\"3492b7f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8bdea5e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8bdea5e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d4da4f1\" data-id=\"d4da4f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3a7ddae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a7ddae\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d1b5d52\" data-id=\"d1b5d52\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-30d27cd\" data-id=\"30d27cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ea69888 elementor-widget elementor-widget-text-editor\" data-id=\"ea69888\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A beginner&#8217;s guide to sales management<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8de0a5f elementor-widget elementor-widget-text-editor\" data-id=\"8de0a5f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Are you looking to master sales management and successfully lead your sales team, but you&#8217;re not sure how to get started? Download our free sales management guide now.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6002524 elementor-widget elementor-widget-button\" data-id=\"6002524\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.act.com\/en-gb\/guides\/sales-management-guide\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Download the guide<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-5307c55\" data-id=\"5307c55\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7057b84 elementor-widget elementor-widget-image\" data-id=\"7057b84\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"375\" height=\"401\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/beginners-guide-sales-mgmt-cover.png\" class=\"attachment-full size-full wp-image-16007\" alt=\"a beginner&#039;s guide to sales management ACT! CRM cover\" srcset=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/beginners-guide-sales-mgmt-cover.png 375w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/beginners-guide-sales-mgmt-cover-281x300.png 281w\" sizes=\"(max-width: 375px) 100vw, 375px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-35b1270 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"35b1270\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eb227f2\" data-id=\"eb227f2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3e1a22a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3e1a22a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-adf005f\" data-id=\"adf005f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-c77b31d\" data-id=\"c77b31d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ba6a15 elementor-widget elementor-widget-heading\" data-id=\"1ba6a15\" data-element_type=\"widget\" id=\"Step_04\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What are the 7 steps in the sales process?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ef346a elementor-widget elementor-widget-text-editor\" data-id=\"2ef346a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The seven step sales process is a framework for your sales reps to follow. It\u2019s important that this process is tailored to your specific target audience\u00a0or your ideal customer for you to get the best conversion rates possible. You can do this easily by creating your company\u2019s buyer journey layout and defining what may cause a\u00a0potential client to exit at each step of your sales cycle.<\/p><h4><strong>Step 1: Make contact &amp; build rapport<\/strong><\/h4><p>The first steps of the sales process begins with<a href=\"https:\/\/www.act.com\/en-gb\/what-is-lead-generation-marketing\/\" target=\"_blank\" rel=\"noopener\"> lead generation<\/a> and qualifying those leads. Establishing\u00a0initial contact will vary depending on whether you use inbound or outbound marketing.<\/p><p>Leads may be generated by the marketing team and handed over to the sales team. You may also acquire prospects through networking, customer referrals or cold calling. These are prospects that have shown an interest in your company or you believe may require your services.<\/p><p>When you first make contact with a prospect, for example during a first phone call, you may want to ask questions such as:<\/p><ul><li>Who would be responsible for making a decision on this product\/service? (You always want to talk directly to a decision maker.)<\/li><li>When are you looking at reviewing your provision in this area?<\/li><li>When would you be available to chat through your requirement so I can advise on where we could best support you?<\/li><li>How did you hear about our business?<\/li><li>What\u2019s the best number to reach you on?<\/li><\/ul><p>Track how every customer relationship is established in your sales management software. This will help you direct your marketing efforts.<\/p><h4><strong>Step 2: Qualify compatibility<\/strong><\/h4><p>Start evaluating the prospect\u2019s likelihood of becoming a customer (i.e. whether they will become a sales\u00a0qualified lead <mark data-markjs=\"true\" data-id=\"190051907\" data-toggle=\"popover\" data-placement=\"top\" data-target=\".optimize__term[data-id='190051907'] .optimize__term__summary\"><\/mark> or not). How specifically does your company or service meet the needs of your prospect? Qualify their budget, timeline, product needs and any other requirements.<\/p><p>For B2B sales, ask questions like:<\/p><ul><li>What do you look for when buying this service or product?<\/li><li>What are your key considerations?<\/li><li>Where does this product or service fit into your business?<\/li><li>What should we consider to make sure it dovetails with your processes? (work schedules, IT systems, servicing etc.).<\/li><\/ul><p>If you establish an incompatibility you can\u2019t overcome, it may be time to move on and seek a better match. Recording this in your <a href=\"\/en-gb\/what-is-crm\/\">CRM software<\/a>\u00a0will help you establish trends which may improve your lead generation activities.<\/p><h4><strong>Step 3: Analyse your prospect\u2019s needs<\/strong><\/h4><p>The needs assessment stage of the sales process allows you to understand your potential customer&#8217;s needs and pain points, in order to ascertain how your service or product can address them.<\/p><p>The goal here is not to provide solutions or sell the product, it is to listen to the prospect, asking open-ended questions to create a discussion. This way you will leave the meeting with the best understanding of your prospect\u2019s issues and how to develop your pitch in order to resolve them.\u00a0<\/p><p>Some potential questions you could ask are:<\/p><ul><li>What product or service are you using now?<\/li><li>How is it working for you and what would you improve?<\/li><li>What are the most important things you are looking for in our product or service?<\/li><li>What other products are you looking at?<\/li><li>Have you come across us before and what are your thoughts about what we offer?<\/li><\/ul><h4><strong>Step 4: Pitch your product and handling objections<\/strong><\/h4><p>Now that you have identified the main concerns your prospect is facing, you can personalise your sales presentation specifically inline with those needs. Your sales <a href=\"https:\/\/www.act.com\/blog\/en-gb\/sales-pitch\/\">pitch<\/a>\u00a0should demonstrate how your goods or services can offer solutions.<\/p><p>During the pitch you should run through each feature of your product or service, for example by using a PowerPoint presentation or similar, followed by the benefits of each feature. These benefits should always be personalised to suit the prospect\u2019s company or needs.<\/p><p>The previous stage of the sales process should also have fully qualified you to overcome any objections and answer all queries the prospect will have.<\/p><h4><strong>Step 5: Deliver the proposal<\/strong><\/h4><p>Similar to the pitching stage, the proposal stage of the sales process should be tailored to each prospect. It should comprise all the information you have gathered in the previous stages, including how your service or product will help them achieve their objective.<\/p><p>It is important to keep note and share any objections received at this stage, as you can feed that back to your team so your sales reps know what objections they may face in the future.<\/p><p>Include delivery schedules in your proposals, as well as a clear statement of pricing and any customer testimonials you may have.<\/p><p>Record the send date and set yourself a follow-up reminder in the event that they don\u2019t get back to you after a certain number of days.\u00a0<\/p><h4><strong>Step 6: Negotiate<\/strong><\/h4><p>You may have to amend your proposal to accommodate your prospect\u2019s requirements or any further objections. Sales professionals should utilise their knowledge of the prospect that has been built up through the sales process in order to\u00a0<a href=\"https:\/\/www.act.com\/blog\/en-gb\/objection-handling\/\">answer these objections<\/a>.<\/p><p>You should only begin negotiating once the client fully understands the offer. Consider what is high value to the client and low cost to you that could help close the deal. This could be quicker delivery, better servicing, longer payment terms or easier contract exit arrangements. Try to negotiate these before negotiating a reduced price.<\/p><p>The focus should be reiterating the benefits of your product or service to the prospect\u2019s specific needs and issues.<\/p><h4><strong>Step 7: Close the sale<\/strong><\/h4><p>The final part of the sales process is where your prospect converts into a new customer. There are a number of <a href=\"https:\/\/www.act.com\/blog\/en-gb\/how-to-close-a-sale\/\">different closing techniques<\/a> to choose from.<\/p><p>Once everything has been discussed, you should ask if they have any further questions. You can also ask if they have any areas of concern that they would like to talk through to ensure all queries are dealt with before signing the contract and closing the deal.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6a5b25a\" data-id=\"6a5b25a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-725eb87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"725eb87\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ca0cf6\" data-id=\"6ca0cf6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-40044c2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"40044c2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-a2055b5\" data-id=\"a2055b5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-90f4c8d\" data-id=\"90f4c8d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2542607 elementor-widget elementor-widget-text-editor\" data-id=\"2542607\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tWhy does your sales team need a CRM?\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc7c3b elementor-widget elementor-widget-text-editor\" data-id=\"1fc7c3b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Try Act! free for 14 days to get to know its diverse set of features and explore how it can help you boost the performance of your sales team and increase revenue.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc66508 elementor-widget elementor-widget-button\" data-id=\"bc66508\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Try it free<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-de3b88e\" data-id=\"de3b88e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0130dc elementor-widget elementor-widget-image\" data-id=\"a0130dc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"585\" height=\"369\" src=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/what-is-crm-feattourprev_021220.png\" class=\"attachment-full size-full wp-image-16012\" alt=\"preview of the act! CRM dashboard\" srcset=\"https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/what-is-crm-feattourprev_021220.png 585w, https:\/\/products.act.com\/wp-content\/uploads\/2021\/10\/what-is-crm-feattourprev_021220-300x189.png 300w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3ae8437 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3ae8437\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-152878d\" data-id=\"152878d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8df1911 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8df1911\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-eb0189b\" data-id=\"eb0189b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-b9a9804\" data-id=\"b9a9804\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62e6db9 elementor-widget elementor-widget-heading\" data-id=\"62e6db9\" data-element_type=\"widget\" id=\"Step_05\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Things to remember:<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1b01cc elementor-widget elementor-widget-text-editor\" data-id=\"c1b01cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Make a note in your CRM software of prospects that drop out at each stage of the sales process and why.<\/p><p>You should also record the date of all contact and of each step of the process. This will show you how long it takes to close a sale. You can then see how your selling process affects cash flow and where improvements can be made.<\/p><p>Now the seven step sales process has been defined, you can start applying it to your business. Ensure your process always includes <strong>prospecting<\/strong>, <strong>connecting<\/strong>, <strong>research<\/strong>, <strong>presenting <\/strong>and <strong>closing<\/strong> and watch as your conversions, customer base and revenue grow.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-2aac073\" data-id=\"2aac073\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-387b6ac6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"387b6ac6\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-45b94fee\" data-id=\"45b94fee\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b4c3a94 elementor-widget elementor-widget-heading\" data-id=\"3b4c3a94\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Big results. Small investment.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3881e14 elementor-widget elementor-widget-text-editor\" data-id=\"3881e14\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"lead\">Ready to take the first step?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b38801 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"9b38801\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Try it free<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The 7 step sales process to help you close more deals Define your sales process and turn more leads into customers 1. Why do you need a sales process? 2. What is a sales process? 3. Sales process vs. sales methodology 4. What are the 7 steps in the sales process? 5. Things to remember [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.2 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The 7 Step Sales Process to Help You Close More Deals | Act!<\/title>\n<meta name=\"description\" content=\"Implement this 7 step sales process for a formula that\u2019s proven to help you convert your leads. Discover 7 steps to a better sales process.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The 7 Step Sales Process to Help You Close More Deals | Act!\" \/>\n<meta property=\"og:description\" content=\"Implement this 7 step sales process for a formula that\u2019s proven to help you convert your leads. 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Discover 7 steps to a better sales process.\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/products.act.com\/en-gb\/7-step-sales-process\/\",\"url\":\"https:\/\/products.act.com\/en-gb\/7-step-sales-process\/\",\"name\":\"The 7 Step Sales Process to Help You Close More Deals | Act!\",\"isPartOf\":{\"@id\":\"https:\/\/products.act.com\/en-gb\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/products.act.com\/en-gb\/7-step-sales-process\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/products.act.com\/en-gb\/7-step-sales-process\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/dev-inproduct.pantheonsite.io\/uploads\/2021\/10\/seven-step-sales-process.png\",\"datePublished\":\"2021-08-06T10:33:12+00:00\",\"dateModified\":\"2023-05-01T16:03:44+00:00\",\"description\":\"Implement this 7 step sales process for a formula that\u2019s proven to help you convert your leads. 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